100 years Fristads | Legends of Workwear
When the Fristads HQ reached out to me for their international customer event, I couldn’t have been happier. A few years ago, I had the pleasure of organizing a special dealer event for their Dutch branch, so to now create something for the full brand was a true honour.
We developed a concept that took guests on a journey through a century of Fristads’ workwear legacy. The event took place in Düsseldorf.